What does ‘luxury’ mean today? DRAK has invited four UAE-based designers from different design disciplines (product design, jewellery design, and photography) [...]

13 - 18 November | 12pm - 6pm
No 7, Street 22a, Community 612, Ras Al Khor Industrial 1

What does ‘luxury’ mean today? This year DRAK has invited four UAE-based designers from different design disciplines (ProductDesigners Ayah Al Bitar and Omar Nakkash,Jewelry Designer Farah Nasri, and Photographer Ammar Al Attar) to take part in the drive towards a new definition of luxury by focusing on

Industrial mass-produced materials to be the main material used in their projects. Materials used, (construction materials, natural materials, living species, smell, sound, …etc) must relate to Ras Al Khor Industrial Area and be of use within the district. Final projects have a mix of physical and emotional effects and tangible or intangible outcomes.

About Design Ras Al Khor (DRAK)

Design Ras Al Khor (DRAK) is a collective design initiative established in 2015 in Dubai. Founded by UAE-based designers Khalid Shafar, Khulood Thani and Nadine Kanso, DRAK’s objective is to promote Ras Al Khor Industrial Area, one of the oldest neighbourhoods in the city, as Dubai’s newest creative district.

As an annual event, DRAK is growing by covering different topics in design, involving more design practitioners, and creating a design movement that encourages Design Research, Innovation, & Material Exploration. Every year, the initiative highlights a specific design topic that is explored through design projects undertaken by carefully selected designers from a range of design fields.

For further information please contact DRAK