Limited-edition debut jewellery collection was showcased.

OAM, or "Of A Muse," a contemporary jewellery brand founded in 2024 by architect Murad El Zagal. The brand combines technology with craftsmanship to create minimal and environmentally conscious pieces.

OAM challenges fast fashion by emphasizing durability and conscious consumption. Their gender-neutral designs features clean lines that transcends trends.

Each piece underwent rigorous prototyping to ensure a balance of functionality and aesthetics. OAM's limited-edition debut collection was available at Art Jameel Space.